For the past 10+ years I’ve created content for some of the world’s best-known brands. Now I leverage that expertise to help my clients engage their audience.
Over the past decade, companies like UFC, Viacom, MSC, and LVMH—the largest publicly listed company in Europe by market cap—have entrusted me with their content.
But this was not by mere luck.
After collaborating with some of the world’s most creative minds, I’ve come to understand that success follows specific formulas.
That the so-called ‘lucky’ ones approach things differently.
I’ve learned that cultivating raving fans and brand evangelists isn’t a matter of chance.
But rather, it is the result of meticulous planning and clever communication.
And more importantly, I’ve learned that when it comes to content, quality always trumps quantity.
I founded Arctic Content on these principles.
That’s why I craft every sentence with the same level of detail and craftsmanship that the luxury brands I work with put into their products.
To democratize the playing field for my clients and level them with the biggest brands in the world.
To create high-quality content to help brands communicate with their audience
Turn complex fintech and finance concepts into engaging and relatable stories
In 2014, I delved deep into the markets after watching “The Wolf of Wall Street.” Back then, I was naive and had no formal training, so I ended up losing more money than I’d like to admit.
Frustrated, I embarked on a lifelong journey to decipher how the markets work and how I can use them to build and maintain wealth (or at least how to make back my losses).
So, I’ve spent the last decade searching for answers and learning what makes markets tick. Studying fundamental analysis, market trends, T.A., and everything in between.
I now use that expertise to help my clients communicate with their audience and turn complex fintech and finance concepts into engaging and relatable stories.
All engagements are backed by my commitment
Working with me means you can expect the highest level of responsiveness and reliability. I call it content without headaches.
I believe quality is the most important content metric out there and hold every piece of copy to the highest industry standards.
Creativity is key, but so is strategy. You can expect fully optimized content to help you rank higher and get found in the internet.
I’ve seen time and time again how organizations that prioritize content quality over quantity always end up on top.
My recipe for creating high-quality content?
A simple 3-ingredient formula.
1️⃣ Purpose – Clearly define the content’s purpose and set KPIs
2️⃣ Research – Knowing who your audience is and how they consume content
3️⃣ Craftsmanship – Deliver that message clearly and concisely
